Someone following you on your social media account is one thing, but someone giving you his/her email is another. This is another way of saying, “I trust you! You can send me messages on my private channel.” The true follows are indeed the people, who give you their emails.
Build Your Author eMail List
Why emails are important for authors?
How do I break the vicious circle - sell books to get reviews, get reviews to sell books?
Once you have a built-up author email list, this vicious circle is bound to break. You now have true followers that you have direct access, where you can communicate to ask for reviews, let them know about your upcoming book for them to purchase, and then some!
How can I have a powerful launch strategy to have my book shoot up in the charts to have a great visibility?
Let your email list do the work for you! Send a message to your email list to let them know that you have a book launch coming up… even better, set up a Facebook promo campaign with your lookalike audience to laser target more readers to increase your book sales.
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